At Games
Legends Arcade Family

Introduction

Our aim was to increase visibility around Legends Arcade Family product launches, and position ATGames as a leading brand for home arcade systems in USA. We planned 3 months campaign to engage media and influencers for multiple news, reviews, unboxing and feature coverage.

Highlights

★ Secured visibility in some of the biggest national outlets in USA such as CNN and Washington Post as well as top gaming & tech media: Kotaku, Mashable and Digital Trends, to name a few.

★ Got Legends Ultimate featured in “The 2020 Esquire Gadget Awards” - one of the most popular men’s lifestyle media in US.

★ Products from ATGames was included in the gift guides in GameSpot.

★ As extra we organized a feature for the Legends Ultimate in a popular British Television program - The Gadget show.

Outcome

90

Days of active campaign

673

Pieces of Coverage

3043347650

Audience Reach

.