Driving global awareness and rapid Kickstarter success for Farsiders

Farsiders
Gambit Ghost

Introduction

Games Branding supported Gambit Ghost Studio
with the Kickstarter launch and global awareness
campaign for Farsiders, alongside visibility around
the beta, alpha, and full release phases.
The campaign combined PR, creator outreach
gameplay coverage, developer interviews, and
social media activations to maximize exposure around
the game and crowdfunding campaign.

Highlights

★ Global PR and creator campaign supporting the Farsiders Kickstarter launch
★ Gameplay videos, developer diaries, interviews, and hands-on features coordinated internationally
★ Strong creator and social media visibility generated across YouTube, Facebook, and gaming platforms
★ Coverage secured across gaming media, creator channels, and enthusiast communities
★ Kickstarter momentum amplified through coordinated media outreach and creator activations
★ Campaign supported awareness across beta, alpha, and full release phases of the title

Outcome

24

Fully Funded on Kickstarter

822

Pieces of earned media & creator coverage

554

Combined audience reach

.

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