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5 MONTHS DURING THE RELEASES OF THE LEGENDS ULTIMATE / LEGENDS GAMER / TAITO PINBALL TABLE / TAITO GAME PACE
timeframe & format
REESTABLISH ATGAMES ON THE MAP OF ARCADE BRANDS IN USA. INCREASE THE AWARENESS AND ESTABLISH A HIGH RATE OF VISIBILITY VIA SELECTED MEDIA AND CONTENT CREATORS
673 pieces of coverage generated in a wide range of media segments. USA Today, Gamespot, IGN, Cnet, The Washington Times, NBC News, Kotaku, Gamasutra Mashable and Digital Trends to list a few.
Total audience reach and impressions was higher than 3 billion at close out of campaign.
A strategic planing and execution that secured AtGames to become the absolut most featured and visible arcade brand overall in 2020.
March 10, 2021
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