Disney Infinity By Disney Interactive

Trailmaker Spacebound
Flashbulb Games

Introduction

Disney Infinity received extensive PR and
branding support focused on strengthening
global awareness around the franchise.
The activity supported key moments in the
product’s lifecycle and reinforced the brand
across multiple markets through consistent
media and press-facing initiatives.

Highlights

★ PR and branding support across multiple phases of the franchise.
★ Press presentations and media events organised for international press.
★ Ongoing media relations supporting brand storytelling and visibility.
★ Strong pickup across gaming, lifestyle, and mainstream media.
★ Coverage aligned with Disney’s broader brand and franchise ecosystem
★ Strong, sustained global brand visibility across multiple markets

Outcome

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