Arcane
Riot Games
Introduction
Increase awareness and positive sentiment during the launch of the Arcane TV serie on Netflix. Secure exclusive and creative coverage from press and cement Riot Games as the next major player in the entertainment space.
Highlights
★ Secured coverage in major gaming, film and entertainment media as well as leading newspapers and national TV and lifestyle.
★ Arcane was mentioned as the top series in nearly all entertainment outlets in the Nordic Region.
★ Arcane became the number #1 serie on Netflix during the campaign.
Outcome
1
Ranking on Netflix
342
Pieces of Coverage
561772159
Audience Reach