Building global visibility for one of the Nordic region’s most recognised fantasy visual novels
Arcadia Fallen
Galdra Studios
Introduction
PR support for Arcadia Fallen focused
on building awareness around the game’s
announcement and release.
The campaign targeted media, creators,
and communities within fantasy storytelling
anime, manga, and visual novel audiences
to maximize international visibility around launch.
Highlights
★ 60-day global PR campaign supporting announcement and launch phases
★ Strong visibility secured across fantasy, anime, manga, and visual novel communities
★ Coverage performance exceeded expectations for a niche genre release
★ Creator and influencer engagement generated significant gameplay and feature visibility
★ Multiple recognitions and editor’s choice awards secured during the campaign period
★ One of the most covered fantasy visual novel titles to emerge from the Nordic region
Outcome
1
Most covered Nordic visual novel
859
Pieces of Coverage
881
Audience Reach
