Kalele Online by Viva Games

Kalele Online
Viva Games

Introdução

Kakele Online is a retro-style 2D MMORPG by
ViVa Games, founded by Brazilian twin brothers.
We supported major PR beats for the game’s global
growth including the Steampunk expansion and its
biggest update yet, Orcs of Walfendah.

Highlights

★ 283 pieces of coverage secured from Steampunk Expansions and Orcs of Walfendah update, that is, 160 articles and 122 social media posts.
★ The combined audience reach of coverage was over 205M with and estimated views of 4.36 million.
★ Kakele was featured by both international and Brazilian media outlets tailored to the MMORPG audience, including dedicated genre platforms in English and Portuguese.
★ Leading mobile gaming media such as Pocket Gamer, Droid Gamers, Mobile Gamer among others spread the news.

Outcome

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